Touch Sensitive & Ego | Instagram-sourced collaboration

Create a song and music video in 30 days using crowd-sourced clips from Instagram in a viral campaign to promote Nissan’s new Juke model.

Ego worked with audio producer Touch Sensitive over four weeks to collect, clean and cut clips uploaded by hundreds of Instagram users. By tagging #VJUKE on their submissions to Instagram, these then became the samples for the track and video. This is the result.

  • Date: 2013
  • Categories: Video
  • Client: Thinking Loud / Nissan Australia
  • Director: Ego & Touch Sensitive

Related Projects

  • “I Can’t Drive” Music Video

    Video / Client: LDRU

    A low budget, high impact, visual accompaniment to LDRU’s “I Can’t Drive” tells the story of 2 dinosaurs, unable to drive, nonetheless jettisoned on a…

  • Interactive projection art w Arena Theatre

    Video / Client: Arena Theatre

    Ego was an artist in residence with Arena Theatre company as part of their school residency program. Working with students in Melton, VIC, he built…

  • Paces “Bamboo” Music video

    Video / Client: Paces

    Music video for Australian producer Paces’ track “Bamboo”, creating an engaging, memorable piece in theme with the song title and vibe. Serviced online, and to Rage…

  • “The Perfect Nightmare” Music Video

    Video / Client: Crossfaith

    Music video for Crossfaith’s single ‘The Perfect Nightmare’. Directed by : Ego 3D Designer : Nicholas Keays www.crossfaith.jp

  • Crooked Colours live visual design

    Live visual design and social media assets for Crooked Colours’ “Junglism” album campaign and accompanying tours. Brief was to bring the album and single artwork…

  • Slurpee Relaunch TVC | Animation & VFX

    Video / Client: 7-Eleven / Slurpee

    Undersea provided the animation and visual effects for 7-Eleven’s national relaunch of Slurpee. Working with Director Prad Sen and the Otto Empire production team to create…